One team. Store and ads.
We’re a Shopify Select Partner
Store, campaigns, CRO and data, all under one roof, focused on the number that matters most: your sales. Part of our fee is tied to that number: when you grow, we grow.
The Approach
If growth has stalled, you know how it goes: the developer blames the ads, the agency blames the site, and you pay both. Here, one team owns the store and the ads, so there’s no one to pass the blame to. We build and improve the store, and we run the paid traffic.
Results
New brand
≈ $233K
From zero to ₪738K in under 6 months
A brand launched from scratch, with no sales history: 2,133 orders and 596% quarter-over-quarter growth. Brand name withheld.
Conversion value for every ₪1 in ad spend, year to date
Two Google Ads accounts we manage. One: ₪102K in spend (≈ $32K) and ₪989K in conversion value (≈ $313K). The other: ₪215K and ₪1.2M, a 5.6× return. Conversion value is Google’s own attribution.
≈ $320K
Sales in 2026 so far, 5,633 orders
We’ve advised this brand for a long time, and since September 19 we’ve also run its ads and CRO. Brand name withheld.
Every figure comes from the client’s own reports in Shopify, Google Ads or WooCommerce. Tap a screenshot to enlarge it; we walk through the rest on a call. Video testimonials are below.
What We Do
The Store
Most visitors leave before they reach checkout. We build and improve Shopify stores around how your customers actually shop, from the first click to payment.
The Traffic
We judge every campaign by the sales it brings into your store, and report ad spend against Shopify revenue.
Together · The Partnership
The store team and the ads team work from the same numbers. When something breaks, one team fixes it.
Testing
Once the store has enough traffic, we A/B test the changes most likely to lift sales. Version A is the site as it is today. Version B changes one thing, chosen from session recordings, heatmaps and funnel data. The winner stays. The goal is more revenue from the traffic you already pay for.
A standard cart vs. one with a progress bar: “$20 away from free shipping.” Shoppers close to a goal tend to add one more item.
Metric: average order value (AOV)
A standard product page vs. one that shows how many people bought it last month, right next to Add to Cart.
Metric: conversion rate
Session recordings show where shoppers drop off on the way to checkout. Remove a step or a distraction, and measure what happens.
Metric: cart abandonment
Why Brands Get Stuck
Customer acquisition keeps getting pricier, and the campaigns run without a real plan behind them. Performance is a profession, not a Boost button.
You’re paying for traffic that leaks away. Most visitors leave without buying, and every tenth of a point of conversion rate you leave on the table is ad money burned.
A web developer, an ad agency, an email freelancer: everyone owns a piece, and no one owns the final number. When something fails, everyone points at each other.
The Model
With a pure retainer, the agency gets paid the same whether you grow or not. With us, part of the fee depends on your sales.
Phase 1 · Build
We build or upgrade the store and set up the campaign infrastructure, with the scope and the price in writing before we start.
Phase 2 · Run
A monthly base covers the team. On top of that, a share of the sales our campaigns bring in, so our fee moves with your revenue.
Phase 3 · Grow
We look at the same Shopify and ad-platform numbers you do. The full terms go in writing before we start.
The Process
One hour, no commitment. We go over the store, the campaigns and the numbers, and tell you honestly whether we’re the right fit.
One document: what we build, what we run and what we measure.
We build or upgrade the store around conversion, and the campaign and creative infrastructure alongside it.
We turn on the traffic, with shared reporting from day one: you see what goes in and what comes out.
A weekly campaign review and creative tests, scaling what works. Site A/B tests start once there’s enough traffic. Part of our fee depends on your sales, so we have every reason to keep improving.
Who We Are
Store & Conversion
Co-founder, focused on Shopify store builds and CRO. Builds and improves stores around the decision to buy.
Traffic & Sales
Co-founder, focused on performance marketing for e-commerce. Runs paid campaigns for e-commerce brands across every major channel.
Straight Talk
These clients are Israeli brands, so they speak Hebrew on camera. Each card quotes them in English.
Hebrew1:22“I came in with quite a few doubts. The site went live a week and a half ago, and it’s already showing results.”
Matan
Dezernoo
Hebrew0:45“Professional, patient, kind. He took the vision I had in my head and made it real.”
Uria Ohayon
Video testimonial
Hebrew0:29“Super professional, fast and proactive. They taught me things I’d never have thought of.”
Amit Portal
HYBRID
Hebrew0:16“He patiently took me through the whole process, start to finish, and built me a perfect store.”
Maor Tzadok
Video testimonial
Hebrew0:14“Professional, available, very proactive, always bringing ideas.”
Amit Portal
HYBRID
Hebrew0:54“Since I came to Harel, my revenue has doubled.”
E-commerce brand at scale
Video testimonial
Hebrew0:29“Within three months, working with him, I got to ₪100,000 a month.”
Podcast studio owner
Video testimonial
Hebrew0:32“He took us through everything from step one, starting from zero, and built us a site of a very high standard.”
Football-jersey store
Video testimonial
Hebrew0:23“Available almost 24/7, explained everything, and most important of all, made my business more money.”
Our client
Video testimonial
Hebrew0:12“Taught me a lot. Always helpful, always available.”
Our client
Video testimonial
More results & testimonials
On Instagram
Getting Started
A one-hour diagnostic call: no cost, no commitment
An honest answer: if we’re not the right fit, we’ll tell you
Scope and price in writing before we start
Reply within 24 hours
Got it.
We’ll get back to you within 24 hours to schedule the call.
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One last step.
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